OUR
MODEL
Our Model
Innovative marketing model that works.
Working exclusively in the hotel sector, we specialise in delivering carefully crafted consultancy and marketing strategies that meet the specific needs of this fast-paced industry.
OUR APPROACH
When it comes to marketing in the hotel and hospitality sector, the choice is all too often between in-house models and traditional off-site agencies. But we are different. Our innovative, combined model provides a consultant that is on-site at the frequency required by the client, backed up by dedicated and shared off-site agency resources. The client receives the immediacy and intimacy of an experienced and fully dedicated specialist, as well as flexible and agile access to an extensive agency skill set in web development, design, content, SEO and social media – all without the HR burden.
Benefits
Implementing a combined model, we allow you to embrace the benefits of in-house and outsourced approaches.
- You retain control of all marketing activities and they are integrated into your existing marketing infrastructure.
- You always deal directly with your specialist and no one else. But there is an extensive agency skill set in the background working hard to give you the best results.
- We are embedded in your organisation, enabling us to better understand your needs and apply our talents accordingly.
- We can develop your team using a combination of consultancy and on the job coaching, mentoring and training.
- There’s no HR burden and no long term commitment.
- A very flexible service, from one to three days a week to just a few days a month. Or, once we’ve implemented the system, we can hand over to your existing marketing team. If required we can continue to providing specialist advice and strategic input on a retainer basis.